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DTSTART:20250309T030000
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BEGIN:VEVENT
DTSTAMP;TZID=America/Chicago:20260409T100214
UID:202537@calendar.wisc.edu
DTSTART;TZID=America/Chicago:20241118T130000
DTEND;TZID=America/Chicago:20241118T141500
DESCRIPTION:International Education Week Conversation. Join us for a presen
 tation and conversation on Cross-Cultural Issues in Marketing with Dr Kush
 waha\, Professor of Marketing. Kushwaha has research interests in Internat
 ional Marketing\, especially studying how cross-national differences affec
 t both customer behavior and managerial decision making. In this talk\, he
  will outline few frameworks to identify how to understand cross-national 
 differences and as such their use can increase our understanding of adapti
 ng firm strategies for MNCs.\n\nCONTACT: 262-0677\, mark.hagen@wisc.edu
LOCATION:3325 Grainger Hall
SUMMARY:“Cross-Cultural Issues in Marketing” with Dr. Tarun Kushwaha
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